Logorama Wins Oscar

Logorama from Marc Altshuler – Human Music on Vimeo.

Logorama, French Agency H5‘s film that we reported on previously, won an oscar this year. Congratulations!

Logorama is 17 minutes of Hollywood blockbuster action, rife with car chases, natural disasters, and hostage-taking, but created entirely out of real world logotypes and brand characters.  In it, you’ll see the Michelin Man, the Haribo kid, Bob’s Big Boy, Mr. Pringle and Ronald McDonald, but in some very unfamiliar roles playing the classic movie archetypes of good guys, bad guys and foils. Ultimately, Ronald’s antics bring the city to a state of chaos, but nothing like what Mother Nature herself can do – proven by the film’s climax.

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