It’s not about typography, it’s not about layouts… these cars were designed to look dangerous.
A few months back Arkitip reported about the The Graphic Design of Racing Cars book. Buy the book here.
Wonderful insight as to how most of the design had a singular purpose…
You’d never guess it, but these big toys for big boys were at the height of their design during the 1970s – by sheer chance. Mechanics and team members – not designers or marketing strategists – adorned racecars with all of those flashy stripes, logos, numbers and colors prevalent at any Formula 1 race today. After compiling more than 100 examples of sleek cars from this glory age, Go Faster-author Sven Völker takes us for a joy ride at the Porsche Museum in Stuttgart for a whip-fast lesson in competitive war paint, visual anarchy and piggish car designs.
