Category Archives: Technology

Google “Think” Quarterly Publication

  Think Quarterly is where Google invites key thinkers and authors to share examples of Brand activity in the digital space around key themes of Play, Creativity, Speed, People, Innovation, and I’m sure more to come. Worth a read.

Also posted in Illustration | Leave a comment

LinkedIn makes it all better, apparently.

Endorse me here!

Posted in Technology | Leave a comment

Digital, Mobile, Social Media in China

Digital, Mobile, and Social Media in China (April 2011) View more presentations from Simon Kemp

Also posted in Advertising, Intelligence | Leave a comment

Suwappu – AR toys from Dentsu

You need to a flashplayer enabled browser to view this YouTube video Dentsu and Berg have created these toys that interact with you and each other when you look at them through a filter (iphone, typically). Really interesting extension and cross over of the digital world into the real. I can see branded toys coming [...]

Also posted in Advertising | Leave a comment

Embacher Collection

New to the T&H catalogue is Cyclepedia – A Tour of Iconic Bicycle Designs. A wonderful book of Michael Embacher’s incredible bicycle collection. his online archive is really great too. buy the book here.

Also posted in 3D design, Bikes, Books, cycling, Graphics, photography | Leave a comment

RFID in shoes to access exclusive content

RFID in shoes from Hampus Lemhag on Vimeo. WESC and Hyper Island have produced shoes fitted with RFID chips that can store opt-in information about the wearer, delivered through a web application at the time of purchase. Furthermore, the shoes can be used to trigger a number of interactions powered by associated social networks, just [...]

Also posted in Advertising, Fashion | 1 Response

New Balance’s Projection Mapped Shoe

You need to a flashplayer enabled browser to view this YouTube video More on the rise and rise of projection mapping here. It’s something that TheScrapBook has been advocating for the past couple of years, but all our briefs that we could have used it on seemed to be held in the Summer… oh well.

Also posted in Art, Fashion | Leave a comment

Ralph Lauren Knows How To Do Augmented Architecture Properly

Ralph Lauren 4D from Ralph Lauren on Vimeo.   Great example of projection mapping and augmented architecture from Ralph Lauren. Thanks to Infectious

Also posted in 3D design, Advertising, Architecture | Leave a comment

Rapha Rendezvous Cycling App

Rapha have released an app for the iPhone that helps organize and plan your cycling session. View and plan your route and meet-up locale, select intensity and terrain grades to help prepare for the adventure ahead. Nicely, the app also incorporates social sharing capability which allows users to see whose riding, and share messages leading [...]

Also posted in Bikes | Leave a comment

The Creative Internet

Useful reference of “interesting” and “creative” things currently being memed around the internet.  The usual augmented reality, word-clouds, projections and interactive videos are paired with new examples, grouped into areas of Audio, Movies, Visual, Art, Physical, Light, Tech, Politics, Sport, Books, History, and of course straight up, old fashioned, Advertising.

Related Posts Plugin for WordPress, Blogger...
Also posted in Advertising, Art, Blogs, Dance, Design, Films, Games, Intelligence, photography, WTF? | Leave a comment