Monthly Archives: June 2009

Nike Award Win!

By Chungaiz | Published: June 29, 2009

A bit of blowing my own trumpet, but we (Mindshare UK) have just won an award for a Nike project: “Most Wanted” On the 19th June 2008, at half time during the Portugal vs. Germany match in Euro 2008, Sir Alex Ferguson called out to all young footballers in the UK to “stand up and be [...]

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Mos Def’s New Album Sold As TShirt

By Chungaiz | Published: June 29, 2009

  PSFK reports that Mos Def has launched his new album, The Ecstatic, as a t-shirt. PR stunt definitely, but clever modern music marketing. Once again – like Prince, Radiohead, Groove Armada and the rest – it relies on already having a loyal fan base. But understanding this audience and how they interact with each other/music/marketing etc [...]

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my suspect musical taste

By Andy | Published: June 26, 2009

You need to a flashplayer enabled browser to view this YouTube video every once in a while you get hooked on a track, and you know it’s borderline acceptable but you go with it anyway and normally don’t let on… well here’s my recent one… by classicx.

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Sound of the Summer?

By Chungaiz | Published: June 26, 2009

We probably should be apologising for the lack of posts recently, but we’ve all been on holiday and are suffering from the mad chaos that work always tends to greet you with. The sound of the summer that has kept that beach vibe alive through the long hours stuck back at the desk has to [...]

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GLOBE bikes

By Andy | Published: June 24, 2009

Globe bikes is a sub-brand of US cycling giant Specialized, and recently released a few interesting bikes. The brand is aimed at lifestyle cyclists, as opposed to specialized which is more performance oriented. i think, and i’m sure i’ll be corrected on this, but Garrett Chow of Mash SF is the new creative director, and [...]

Posted in Branding, cycling | 1 Comment

bont a-one carbon cycling shoes

By Andy | Published: June 24, 2009

these beauties are one of the ‘secret’ pieces of kit that team GB used to devistating effect at the Beijing olympics, albeit covered by a sleek overshoe. the carbon sole can be heated / re-heated and molded to the foot, and weighs an amazing 225grams per shoe, but they’re not cheap at $360 a set… [...]

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Your Business Card Is Crap

By Chungaiz | Published: June 11, 2009

You need to a flashplayer enabled browser to view this YouTube video Haha! 25 years to make. From the self-professed Rich Jerk “New card. Whaddya think?” You need to a flashplayer enabled browser to view this YouTube video

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Buzz Machine on Advertising as Failure

By Chungaiz | Published: June 9, 2009

Jeff Jarvis’ blog Buzz Machine has been a great source of modern media thinking particularly when thinking about future of newspapers. in the videos below he raises an interesting point – Advertising is in some ways an admission of a product’s failure to engage the consumer. If the product were truly embraced by consumers or useful [...]

Posted in Advertising, Intelligence | 1 Comment

Vending Machine Fashion

By Chungaiz | Published: June 4, 2009

Springwise has a good link to vending machine shoes catering to the late night tired feet too much heel girls market. Nice. Onistuka had a vending machine for shoes in Carnaby Street a while back. UniQlo have made much of their vending machine Tshirts. Convenience fashion is clearly in.

Posted in Fashion | 1 Comment

Dam-Funk

By Chungaiz | Published: June 3, 2009

Pronounced “Dame” – as in Damon – Stone’s Throw’s new artist Dam-Funk is indeed Damn Funky. Southern Cali space funk is his style, and it’s perfect for Summer. Get lost in his space and download his mix for Mary Ann Hobbs on BBC Radio. For those that want even mo’, check the Stussy mix he [...]

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Posted in Music | 2 Comments