Daily Archives: November 27, 2008

Your Brand Is Well Reebok.

Read this AIM exchange that Jeff Staple reproduced on his Arkitip blog, between himself and a friend of his at Apple about whether or not he should buy the new Blackberry Storm. Unsurprisingly, the Apple guy was appalled, and replied in part: uv tried typing on it? there’s fundamentals w/ just design philosophies….the haptic feedback screen and push [...]

Posted in Blogs, Branding, Technology, WTF? | 1 Comment

HSBC Bespoke In-Flight Magazines

  Springwise reports on HSBCs new offering at Heathrow’s Terminal 1. They’ll bind you your own bespoke inflight magazine by helping you to select magazine articles on topics you’re interested in and have them bound into a hardback form to take on the flight, according to Marketing Week. Browse through the diverse selection of loose-leaf articles [...]

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Posted in Advertising, Books, Intelligence, Magazines | Leave a comment